Longtime Bradford resident Kavita Verma has always had a passion for skincare and aesthetics.
But it wasn't until three years ago she decided to establish her own in-home spa. Prior to opening, she was working with another beautician in Aurora.
Verma moved to Canada with her husband from India in 2001 in hopes of giving their two sons a better education. It was here where Verma obtained her aesthetics diploma in 2003 and started working from her home in Etobicoke offering spa services.
She worked in the industry for a few years, before taking a break in order to raise her two boys, before getting back into the industry three years ago going on to study and obtaining her certifications in medical aesthetics to offer services such as micro-needling and permanent makeup.
"Medical aesthetics involves going underneath the skin," she explained, whereas basic aesthetics offer more service-level treatments such as waxing, regular facials and pedicures. "You have to love your job, and I love skincare. It's my passion."
She says it has taken a while to get her business up and running and relies mostly on word-of-mouth referrals. Now with pandemic restrictions lifted, and events and gatherings permitted again, she says she has seen an increase in clientele who want to look and feel their best.
Verma says she enjoys making her clients feel beautiful and pampered when at her salon. She prides herself on offering high-end spa services at affordable prices.
"That's what makes me happy is that they are relaxed and it makes them feel good," she said.
Verma services mostly Bradford clients with some coming from Innisfil and Aurora.
Her most popular services are facials, including her new Oxy Geneo facials which exfoliate the skin with CO2 bubbles, resulting in a healthier, smoother complexion.
In order to keep up with the latest beauty trends and knowledge, Verma attends spa shows in Toronto twice every year. It is here that she learns about the latest technologies and products being used in the industry.
Verma and her family moved to Bradford from Etobicoke in 2010 in order to be closer to the 400 Market in Innisfil where she and her husband have a silver jewellery booth.
"This was perfect (Bradford) and was growing at that time," said Verma.
When she's not busy treating clients, she can be found at the market selling jewellery with her husband. The couple has been working the market every weekend since 2003.
"It keeps us busy," she said.
KV Beauty Lounge only services women and offers everything from facials to laser hair removal to permanent makeup and eyebrows.
To learn more, visit the spa's Facebook page here or on Instagram @kvbeautylounge.